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Showing posts with the label Content Writers in India

Keywords – An Integral Part of Content

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  Keywords are like the soul to your content. Suitable keywords can breathe life into your content by making it visible easily. When you use the right set of keywords, you can expect your content to rank well in search engine results as well as garner quality engagement from your audience. Right keywords attract quality traffic. When you use a specific set of keywords for your content, search engines like Google and Bing cross-check them and match them with what your target audience is typing on the search bar. Content that has proper keywords are displayed at the top of the SERPs. Thus, effective usage of keywords can help you gain greater visibility for your work and also create a huge audience base.   How to find the apt keywords for your content? ·         Think about the search intent of your audience. ·         Plan and evaluate your buyer’s journey. ·         Research well about the level of competition. ·         Chart out the right content format for your set o

Top 5 Misconceptions About Content Writing

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  The content industry is growing by leaps and minds with each passing day, as the world is getting digitised gradually. Content writers, too, are trying to make the most out of this phase and are putting their best foot forward to establish themselves in the industry. However, there are certain myths about content writing that keep doing the rounds and affect the work of multiple professional content writers. These myths need to be debunked at the earliest. If you are a budding content writer wishing to enter the industry, then make sure that you are well-aware of all these myths. In this blog, we have covered the top 5 writing misconceptions which every professional content writer should know about. Let's proceed!   1.       Myth #1: Your content should be replete with jargon and fancy vocabulary. Truth: Absolutely not! Jargons and fancy vocabulary will only bring down the rankings in SERPs. After all, who wants to get stuck at every alternate sentence and search the mean